Apple's official U.S. store, through which you can buy Apple products. Apple is known worldwide for its innovation among high-tech companies, including Apple II, Macintosh computers, iPod music players, iTunes Store, iPhones and iPad tablets, and has won the title of "2016 World's 100 Most Valuable Brands" by Interbrand, a U.S. brand consultancy. The company has been ranked as one of the 100 most valuable brands in the world in 2016 by Interbrand.