Paul&Joe (abbreviation: PJ) has a strong French makeup brand, was founded by SophieAlbou in 1995, named after her two sons, initially started with men's ready-to-wear. PJ is a French makeup brand, but the design style of its products is very much in line with the aesthetics of the Orient, so it was first sold in Japan, and later moved into Hong Kong, China, and won the hearts of Asian MM. Its star products include Paul&Joe Enamel Sunscreen Base, Paul&Joe Enamel Foundation, Paul&Joe Enamel Powder, Paul&Joe Eyeshadow, Paul&Joe Blush, Paul&Joe Eyeshadow, and Paul&Joe Blush; Joe two-tone blush, Paul&Joe makeup, etc.