ABFRL's Pantaloons has been one of the most popular large fashion retailers in India and is currently the fastest growing large retailer in the country. The rate of new store openings has increased from one every two months to one every two weeks. The brand is currently available in 78 cities/towns across India, covering casual wear, ethnic wear, formal wear, party wear and sportswear for men, women and children. Women's apparel is the main category accounting for half of the total apparel sales. Non-apparel products include footwear, handbags, cosmetics, fragrances, fashion jewelry and watches.