Toilet Paper Magazine is a book by Italian Founded in 2010 by contemporary artist Maurizio Cattelan and photographer Pierpaolo Ferrari, the magazine features no text and no advertising, only colorful and playful pictures, making a perfect combination of contemporary art, fashion and publishing.
When you open the magazine, you are immediately attracted by the colorful The magazine's unconventional typography and random mix of strange objects, such as frogs in a hamburger or spilled pasta, all remind people of the works of the highly stylized Cathran. Although this is a magazine, his content is more like an artist's book, like Parkett magazine, leading the way with the artist's sense of beauty.
The most distinctive feature of Toilet Paper Magazine's work is its banter and mockery. His most famous work is a hole dug in an art museum and a horse's head shoved into the wall (below), causing the horse to hang in the air, questioning the absurdity of contemporary art and the space limitations of art museums. Because of the cross-border cooperation, Toilet Paper magazine is more like a brand, leading the trend.
The magazine provides an excellent venue for artists to express their creativity and produce impressive results. The magazine only contains the names of the works and the authors, and all the imagery is presented directly to the reader, with no unnecessary textual descriptions or explanations. This is because the artwork itself believes that the viewer will interpret the meaning of the artwork based on his or her own life experience. The journal believes in aesthetic ability, not textual ability, so that creativity can stimulate each other.
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