Founded in Italy in 1965, the famous apparel brand United Colors of Benetton uses its iconic green and white rectangular logo to convey its distinctive character of promoting simplicity and naturalness to the world. With its colorful stripes and patterns, casual and humorous designs, and sophisticated tailoring with comfortable materials, the brand has a wide range of men's, women's and children's collections, with supporters from all over the world, regardless of age and race.