REEBOK is a fitness brand from the United States that strives to be the premier fitness brand for fitness enthusiasts. Headquartered in Canton, Massachusetts, the company designs, sells and distributes athletic shoes, fitness shoes, casual shoes, sportswear and equipment under the Reebok, Rockport, CCM, JOFA, KOHO and Greg Norman brands, and footwear under the Polo Ralph Lauren brand, on a global basis.