BLANCHIR SUPERIOR is a Japanese brand that focuses on whitening skin care and is also the leading brand of whitening skin care in Japan, founded in 1989 with the aim of creating clear and beautiful skin for Oriental women. After years of research, Jialebo discovered that the red sea buckthorn fruit can effectively inhibit the secretion of histamine, the white enemy of beauty, and developed the fire buckthorn water, creating a sales myth of one million bottles in six months.