BMW (BMW), known as Bayerische Motoren Werke AG, is a world-renowned German manufacturer of high-end automobiles and motorcycles, and a pioneer in the world of high-end automobile production. It was founded in 1916 by Karl Rapp and Max Fritz in Munich, Germany. BMW has a strong track record of research in "active safety performance" and "passive safety performance" and its FIRST (Integrated Road Safety System). At the same time, BMW is also the representative of the most exquisite engine technology in Germany, which comes from aircraft engine manufacturing.