HonestBY: Transparent Open Style The fashion brand is a conscientious Belgian designer Bruno Pieters, who confronted the hidden rules of the fashion world with a one-man show, creating the first sustainable concept brand that advocates "transparency".

The brand combines fair trade, organic, vegan fashion The brand combines fair trade, organic, vegetarian fashion, recycling and local manufacturing and other sustainable fashion concepts, vowing to reverse the bad trend in today's fashion industry. honest by's every button, stitch, fabric manufacturing process, where it comes from will tell you everything, how much time and money spent on each process, and even Bruno himself to earn how much, we all know at a glance. The whole brand respects the ecological environment and all fabrics and accessories are made of materials that are least harmful to ecology, humans and animals. Its "transparency" to an appalling degree.

Bruno is meticulous about the materials used, and when you move the mouse wheel on the website, you can see four buttons for "product details" under each design. Click on "Material Information" to see the materials used, down to which company is responsible for which material and which organic certification has been obtained. "Production Details" shows the detailed process, and "Price Kernel" lists the price of each process.